SKINCARE ROUTINE
Beautiful Skin Begins with Exceptional Skincare
A simple, ingredient-forward routine using Innova Essential Skin products to cleanse, moisturize, condition, and support a soft, radiant-looking complexion. Follow the daily steps below and add exfoliation as appropriate for your skincare routine.
Morning Routine
Cleanse: Clean Facial Cleanser
- Apply 2 to 3 pumps to damp skin.
- Massage face and neck for 30 to 60 seconds.
- Rinse with lukewarm water or remove with a warm, damp cloth.
Why it matters: Helps remove surface oils, makeup, and everyday buildup while leaving the skin feeling clean and comfortable.
Tone: Toner
- Spray onto a cotton pad.
- Gently sweep over face and neck.
Why it matters: Helps leave the skin feeling refreshed and lightly hydrated before the next step in your routine.
Moisturize: Facial Therapy
- Warm a pea-sized amount between fingertips.
- Press into face and neck using gentle, upward motions.
Why it matters: Helps moisturize, soften, and condition dry-feeling skin while leaving a smooth, radiant-looking finish.
Morning Tip
If your skin feels especially dry, apply Facial Therapy to slightly damp skin for a more cushioned application and moisturized feel.
Evening Routine
Cleanse: Clean Facial Cleanser
- Apply 2 to 3 pumps to damp skin.
- Massage face and neck for 30 to 60 seconds.
- Rinse or remove with a warm, damp cloth.
Why it matters: Helps remove surface oils, makeup, and everyday buildup accumulated throughout the day while leaving skin feeling clean and conditioned.
Tone: Toner
- Spray onto a cotton pad.
- Gently sweep over face and neck.
Why it matters: Helps leave the skin feeling refreshed and comfortable after cleansing.
Moisturize & Condition: Facial Therapy
- Warm a pea-sized amount between fingertips.
- Press into face and neck.
- For very dry-feeling skin, use a slightly larger amount as desired.
Why it matters: Helps soften, moisturize, and condition the skin for a comfortable, smooth-feeling finish.
Evening Tip
Focus application on areas that feel especially dry, such as the cheeks or other areas where you prefer additional moisturization.
Weekly Exfoliation
Add exfoliation as appropriate to help smooth the feel and appearance of the skin's surface.
Exfoliate (Up to 2 Times Per Week): Exfoliant
- Use no more than twice per week.
- After cleansing, dampen hands and add a small amount of exfoliant.
- Rub hands together, then gently massage onto skin.
- Avoid vigorous scrubbing.
- Rinse thoroughly with lukewarm water.
- Finish with Toner, then Facial Therapy.
Why it matters: Provides physical surface exfoliation to help remove loose surface buildup and leave skin feeling smoother and softer after rinsing.
Daily Add-Ons
Mango & Kokum Butter Lip Balm
- Apply to the lips as needed throughout the day.
- Apply a more generous layer at bedtime if additional conditioning is desired.
Cosmetic purpose: Helps moisturize, soften, and condition dry-feeling lips.
Hand & Foot Cream
- Massage into clean, dry hands and feet as needed.
- Apply a thicker layer at bedtime when additional moisturization is desired.
- Cotton socks or gloves may be worn over the product if preferred.
Cosmetic purpose: Helps moisturize, soften, and condition dry-feeling hands and feet.
Routine Accessories
Terry Cloth Headband
Helps keep hair secure and away from the face during cleansing, exfoliation, toning, moisturizer application, and other skincare steps.
Boar Hair Fan Facial Brush
A soft fan-style applicator designed to help apply compatible cosmetic products smoothly and evenly while supporting a clean, controlled application.
